A brand identity is made up of what your brand says, what your values are, how you communicate your product, and what you want people to feel when they interact with your company. Essentially, your brand identity is the personality of your business and a promise to your customers
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: a piece of rope or line for fastening something in a ship. especially : one of the pieces passin...
A brand identity is made up of what your brand says, what your values are, how you communicate you...